招聘-Web Campaign Specialist-Part Time
Job Responsibilities:
Manage and operate the online student community for Dealmoon UK (including platforms such as WeChat and Xiaohongshu), increasing user engagement through effective content and interactions, and driving app downloads and registrations.
Promote Dealmoon in universities and areas with high concentrations of Chinese communities to boost app visibility, utilizing street promotions and other strategies to enhance brand influence.
Plan and execute offline promotional events for Dealmoon UK, attracting potential users, increasing brand awareness, and driving user growth through events.
Develop potential merchant partnerships, establish collaborations, engage in resource exchanges, and expand brand exposure and business growth.
Collaborate with student associations and related organizations to enhance campus promotions, regularly plan and host campus promotional activities to further increase app registrations and brand recognition.
Work closely with team members to complete other marketing and operational tasks, ensuring smooth execution of promotional activities and community operations.
Job Requirements:
Familiarity with the operation of social media platforms such as WeChat and Xiaohongshu, with some experience in community management.
Strong event planning and execution skills, capable of independently organizing and implementing offline and campus promotional activities.
Excellent communication skills, able to establish and maintain relationships with merchants and student organizations.
Solid experience in campus promotions, capable of effectively conducting campaigns in universities and areas with a high concentration of Chinese communities.
Good team collaboration skills, able to coordinate internal and external resources to complete cross-departmental tasks.
Previous experience in marketing, campus promotions, or community management is preferred.
岗位职责:
负责英国省钱快报线上学生社群的运营与管理(包括微信、小红书等平台),通过有效的内容运营和互动,增加用户粘性,推动APP下载与注册。
在大学或华人聚集的区域进行Dealmoon的宣传,提高APP知名度,利用地推等方式增强品牌影响力。
负责策划并执行英国省钱快报的线下推广活动,吸引潜在用户参与,提升品牌知名度,并通过活动带动实际用户增长。
拓展潜在的合作商家,建立合作关系,进行资源置换,扩大品牌曝光和业务增长。
与学联等学生组织及相关机构沟通合作,促进校园推广效果,定期策划并举办校园推广活动,进一步提升APP的注册量与知名度。
与团队成员紧密协作,完成其他市场推广和运营相关的工作任务,确保推广活动和社群运营的顺利进行。
职位要求:
熟悉微信、小红书等社交媒体平台的运营模式,具备一定的社群运营经验。
优秀的活动策划与执行能力,能够独立策划和落实线下及校园推广活动。
具备较强的沟通能力,能够与商家及学生社团建立并维持合作关系。
具备良好的校园推广经验,能够在大学及华人聚集区域有效开展宣传。
良好的团队合作精神,能够协调内外部资源,完成跨部门的协作任务。
有市场推广、校园推广或社群运营相关经验者优先。